Keyword Research Tools

Quantitative vs Qualitative Analysis

I use keyword suggestion tools to help find common phrases and common modifiers. I do not look at the search volume numbers as being precise. Most tools just offer a rough estimate of search volume, and a relative weighting of search volume between keywords.

This rough estimates only approach is especially true when you consider that

  • all keyword tools are influenced by spam and automated traffic sources


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by Aaron Wall

December 3, 2007